Meaning of HANABI
HANABI,
as powerful as fireworks.
HANABI (花火) is a Japanese word meaning "fireworks," composed of the characters for "flower" (花) and "fire" (火), literally translating to "fire blooming like a flower." This term goes beyond simply meaning fireworks; it has become a cultural symbol and emotional memory representing the Japanese summer.
The HANABI brand embodies the image of these fireworks, delivering a powerful yet beautiful performance to the world. We pursue the passion and energy that bloom at the pinnacle of technology, striving for a light that is sustainable, not just momentary. HANABI is more than a lubricant manufacturer; it is a flame of sustainable innovation connecting industry, technology, and the environment.

Global HANABI
HANABI, as a brand opening new horizons in lubrication technology, develops lubrication solutions that achieve both a sustainable future and high performance by overcoming existing limits through precise engineering and scientific approaches.
We deliver optimized performance across various fields such as mobility, manufacturing, and energy, meeting both efficiency and environmental friendliness throughout the industry.
Vision
Through technology, we make the world move more sustainably and efficiently. HANABI drives the future of industry with high-performance lubrication technology and leads global environmental standards.

Core Value
With advanced lubrication technology and eco-friendly solutions, we pioneer sustainable industrial innovation while building trust through customer-centric tailored services and global-standard quality.

Mission
HANABI leads innovation in Japan’s lubricant and chemical industries with accumulated technology and quality, establishing itself as a premium brand setting new standards in the global market.


LOGO Type


CI Color
Color is a key element in shaping a brand image.
Using colors other than those specified can damage brand identity or weaken communication effectiveness, so extreme caution is required.
HANABI's official colors are defined as CMYK for print media and RGB for digital media.
These values must be used to ensure optimal expression in each medium.
When using colors, be careful not to create confusion between the two color systems.
To ensure accurate color reproduction, please follow the color guidelines.

